Don & John Exterior Cleaning

The brief

Don & John clean windows, gutters, houses and driveways for homes and businesses. Most of their work comes from people searching online for a cleaner nearby, so they needed a site that shows up in those searches and turns visitors into estimate requests.

What we built

• A page for every town

  Fourteen service area pages, one for each town they cover. When someone searches for window cleaning in their own town, there's a page written for exactly that search.

• Every service explained

  Window cleaning, gutter cleaning, house washing, power washing, driveway cleaning, and commercial and seasonal work, each described clearly so customers know what to ask for.

• Real reviews

  A reviews page with what their customers actually said, because people trust other customers more than any sales pitch.

• An estimate form

  A short form that sends estimate requests straight to their inbox, so no lead gets lost.

• Their own domain

  The site runs on donandjohn.com, with a secure connection and fast hosting.

The design

Clean, bright and trustworthy, with photos of their own jobs. The phone number and the estimate button are always within reach, on any screen.

Built for phones and Google

Every page has its own title and description, and the business details are marked up so Google understands what they do and where they work. The site is built phone first, because that's where most people search for a cleaner.

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